FOR IMMEDIATE RELEASE Media Contact:
June 18, 2012 Steve Wright
State
Initiative Director-Iima4biz Initiative
Economic
& Workforce Development Program
California
Community Colleges
805
231 8444
Successful Spanish Language Technology Conference,
Tecnificate, educates Spanish-speaking businesspersons on how to leverage
Internet technology - now available online for FREE!
A Unique CA
Community College Economic Development Program
What: Tecnifícate, filmed live May 19
was a conference featuring Spanish speaking business persons who share exciting
examples of how to leverage internet technology to grow business. The day proved to be motivational while
focusing on the power of new media technology in personal and professional
development. Speaker presentations were
captured on video and are now available online.
Who: Speakers,
Nancy Rosales - Owner
of "Neveria Abel 1950" (markets Latin flavored ice-cream online)
Becky Krinsky - Co-Owner
and founder of "Recipes for Life ©"
Tayde Aburto - Founder
of the Hispanic Chamber of e-Commerce
Diego
Cárdenas - Small business owner and Radio/TV personality
Francisco Rojas - Small
business consultant and marketing strategist
When: Available
online as of Tuesday June 19, 2012
Click
‘register’ and then click ‘log in’
Why: Business growth today is driven
by the effective use of the Internet and 20% of adult Californians consider
Spanish their primary language, this type of Community College outreach will
positively impact the California economy both domestically and internationally
where Spanish is the second most spoken language in the world next to Mandarin.
ABOUT
The
Tecnifícate series was launched over
a year ago and was the brainchild of Ariel Coro, Tu Technologia, and Steve Wright, iima4biz Initiative Director, Economic
& Workforce Development Program, CA Community Colleges. The videos available online are from the
third Tecnificate held at Hartnell College in Salinas, CA. Two prior Tecnificate events were held in the
Los Angeles area. Tecnificate events
have drawn hundreds of attendees from hundreds of miles away. Very few events
in California serve the need of the ‘Spanish speaking technorati’ who could
have a huge impact on the future California economy.
Ariel Coro is the event
producer, Technology Expert for the
Hispanic community and author of the new book, El Salto – aprovecha las nuevas tecnologías y alcanza tu potencial
(The leap – leverage new technologies and
reach your potential). Coro is the host of Tu Tecnología, a Spanish
language broadcast TV segment that educates Hispanic families on the latest
technology and autos. His technology column is featured in La Opinion and El Diario La
Prensa and is syndicated nationally.
Steve Wright, MBA, MS Telecommunications is the iima4biz Initiative Director, Economic & Workforce Development
Program, California. Community Colleges. With over 15 years developing technology
based economic development projects, Steve leads the iima4biz Initiative with a
goal to stimulate California small business growth thru advanced utilization of
the internet. A companion program in
English, the iima4biz workshop, is now available on line at www.web4biz.org.
AnaLuisa Morales, Regional Director New Media
Center, Hartnell Community College, hosted
the event on May 19 and worked with Peter Hackes, Performedia, www.performedia.com, to
film and provide the online access.
No comments:
Post a Comment