Friday, January 20, 2012

iCALIFORNIA Digital Literacy Campaign, Wednesday, February 1, 2012, 8–9:30 a.m.

The California Technology Agency is pleased to invite you to attend our official launch of the iCALIFORNIA Digital Literacy Campaign on Wednesday, February 1, 2012,  8:00 – 9:30 a.m. 

The iCALIFORNIA Digital Literacy Campaign is a joint effort of the California Technology Agency, California Emerging Technology Fund and the LINK AMERICAS Foundation to encourage the public sector and businesses to:
·      Raise public awareness of the importance of digital literacy skills for all citizens
·       Emphasize the importance of digital literacy skills for job skills and jobs of the future
·       Build community engagement and vitality through digital and media literacy projects and events

The iCALIFORNIA Digital Literacy Campaign supports “National Digital Learning Day,” and encourages activities througout the state that raise awareness of the need for all Californians to be digitally literate.
Joining us as co-hosts of the  iCALIFORNIA launch are Los Rios Community College District Workforce and Economic Development Center and COMCAST.  The program will include a live demo of a new digital learning platform called TRAIL (Technology Resources and Internet Learning) and its first application: JobScout.  LINK AMERICAS Foundation and REALPOLITECH developed this innovative learning platform supported by grant funding from the California State Library.  TRAIL’s JobScout is currently in beta testing in more than 140 library branches and via mobile phones statewide.  It uses game design to teach and reinforce basic digital literacy skills for users with limited digital literacy competency by:
  • Engaging users in self-paced online activities and games
  • Assisting users in mastering these skills to prepare a resume and apply online for a job
  • Enabling users to network on and offline and link with job resources
Join this launch February 1st via live USTREAM video at  

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